ElmsPark Creative bench

Creative bench, round four

Which observatory website would you put your name to?

Six AI models, two effort settings, twelve websites. You vote blind.

The test
One client: a fictional dark-sky observatory and its astronomer. Six models each built the website twice, once at high effort and once at medium, making twelve sites, all from the same brief, the same instructions and the same website skill. One instruction, one run, no follow-up. Read the exact instructions.

The same photographs for everyone
Every model had the same ten photographs of the astronomer and her headland to work with, so you judge the design, not the pictures.

How to vote
These are scrolling pages, so scroll each one all the way through, on your phone and on a big screen. Pick the one you would put your name to. Grading each site is optional. You can change your vote at any time from the same browser. Which model made which stays hidden until voting closes, and the sites appear in a random order for each visitor.

Doonvarra Head Observatory

A fictional dark-sky observatory on the west coast of Ireland, run by one astronomer. Read the full brief.

Top of website A
Site AOpen site A
Top of website B
Site BOpen site B
Top of website C
Site COpen site C
Top of website D
Site DOpen site D
Top of website E
Site EOpen site E
Top of website F
Site FOpen site F
Top of website G
Site GOpen site G
Top of website H
Site HOpen site H
Top of website I
Site IOpen site I
Top of website J
Site JOpen site J
Top of website K
Site KOpen site K
Top of website L
Site LOpen site L
Which one would you put your name to?
Optional: grade the sites, 1 (weak) to 5 (excellent)

Skip any you are unsure of. Grades are saved with your vote.

Site A

Fits the brief Does it feel like this business, for these customers?

Design quality Type, colour, layout and craft.

Works on a phone Easy to read and use at phone width.

Site B

Fits the brief Does it feel like this business, for these customers?

Design quality Type, colour, layout and craft.

Works on a phone Easy to read and use at phone width.

Site C

Fits the brief Does it feel like this business, for these customers?

Design quality Type, colour, layout and craft.

Works on a phone Easy to read and use at phone width.

Site D

Fits the brief Does it feel like this business, for these customers?

Design quality Type, colour, layout and craft.

Works on a phone Easy to read and use at phone width.

Site E

Fits the brief Does it feel like this business, for these customers?

Design quality Type, colour, layout and craft.

Works on a phone Easy to read and use at phone width.

Site F

Fits the brief Does it feel like this business, for these customers?

Design quality Type, colour, layout and craft.

Works on a phone Easy to read and use at phone width.

Site G

Fits the brief Does it feel like this business, for these customers?

Design quality Type, colour, layout and craft.

Works on a phone Easy to read and use at phone width.

Site H

Fits the brief Does it feel like this business, for these customers?

Design quality Type, colour, layout and craft.

Works on a phone Easy to read and use at phone width.

Site I

Fits the brief Does it feel like this business, for these customers?

Design quality Type, colour, layout and craft.

Works on a phone Easy to read and use at phone width.

Site J

Fits the brief Does it feel like this business, for these customers?

Design quality Type, colour, layout and craft.

Works on a phone Easy to read and use at phone width.

Site K

Fits the brief Does it feel like this business, for these customers?

Design quality Type, colour, layout and craft.

Works on a phone Easy to read and use at phone width.

Site L

Fits the brief Does it feel like this business, for these customers?

Design quality Type, colour, layout and craft.

Works on a phone Easy to read and use at phone width.

What is kept: your vote, your comment and forum name if you give them, a random token in a cookie so you can change your vote, and a one-way hash of your IP address to stop repeat voting. Nothing else, no tracking, and it is deleted once the results are published.